Grammar nerds will notice the title used each version of the word: verb, noun, noun, respectively.
With the Big Event in our midst, it’s top of mind to consider how discussions outside your institution can have wide-ranging effects. From proposed regulations to promulgating existing ones, there’s a lot to your credit union which is decided by those whom you never meet.
Remember being told that every vote counts? This advice applies to your institution as well. What you don’t say cannot be discussed or considered. Every credit union thinks their members are unique; what specifically distinguishes them and does that make you more or less affected by possible legislation?
There are plenty of advocacy groups and lobbyists for the credit union industry, from CUNA to NAFCU and more. I’m not getting involved in it. However, you should. They are working in the best interests of the majority of institutions, but perhaps something they propose will create more issues than solutions for you! Think back to Rumsfeld’s “unknown unknowns”; whether you know or not, it will still create an impact. No one wants to be on the ignorant side of a situation.
What happens in DC doesn’t stay in DC. Same can be said for your own state governments. Be a voice. Create political influence. When you’re building strategic plans, do they take into account possible changes? Are you ready for “better” regulation or “worse” policies? How are you helping find a solution which works best for your institution and members?
While I wish you all an amazing time of creating Powerful Cause and Positive Effect at this year’s GAC, remember the risks of living in a silo. Think of the Buffalo Springfield song, “For What It’s Worth”…there are some powerful lyrics which resonate here as well: “A thousand people in the street, Singing songs and carrying signs, Mostly saying, ‘hooray for our side.'” You all know how much good credit unions can do for their communities. I’d bet those legislators consider it an “unknown unknown”. Make your Positive Effect known!